Profiles
Gabrielle (Abby) Annala
Adjunct Instructor
Librarian
Bio
Bio
Abby is the subject specialist librarian for the schools of Business Administration and Communication at Loyola University Chicago's University Libraries. She has a Masters in Business Administration and a Masters in Library and Information Science. She teaches a variety of research classes including Using Social Media in Your Research, Data Visualization, IP, Patent & Trademark Research, Market Research Data, and many more. She also teaches in the library science Master's program at Dominican University.
Education
MBA with a concentration in Marketing and a certificate in Data Warehousing and Business Intelligence - Loyola University Chicago
MLIS - Dominican University
BA in History - Loyola University Chicago
BA in Religious Studies - Loyola University Chicago
Research Interests
Research methods, Library Science, Information Literacy
Professional/Community Affiliations
American Library Association
Academic Library Marketing - Founder and Member
Library User Experience Chicago - Steering Committee Member
Library Marketing and Communications Conference - Project Manager
Courses Taught
COMM 415: Discovering and Investigating Stories
COMM 403: Research Methods in Strategic Communication
Publications/Research Listings
Annala, Gabrielle (2016). Book Review: Marketing the 21st Century Academic Library: The Time is Now. Marketing Library Services, 30(1), 7.
Annala, Gabrielle (2017). Marketing with Blogs in Marketing with Social Media, 2nd Edition. Edited by Beth Thomsett-Scott.