Examples of faculty research
Our economic future with COVID-19
Professor Abol Jalilvand offers his take on the short-term and long-term economic implications of the COVID-19 pandemic. READ MORE
Three professors are leaders in research on gender and marketing
Professors Jenna Drenten, Katherine Sredl, and Linda Tuncay Zayer contributed their revolutionary research to the Handbook of Research on Gender and Marketing. READ MORE
Workers’ rights should apply to Uber and Lyft, too, says Professor Norlander
Professor Peter Norlander has challenged Uber and Lyft to consider issues of worker's rights for their drivers. READ MORE
Professor helps Malaysian university integrate sustainability initiatives through Fulbright
Professor Nancy Landrum fulfilled a lifelong goal of participating in the Fulbright program, working with Quest International University Perak in Malaysia to implement sustainability initiatives. READ MORE
Transgender communities find funding and community on digital platforms, according to research by Professor Drenten
As a Gannon Center Faculty Fellow, Professor Jenna Drenten studied transgender communities, crowdfunding, and TikTok. READ MORE
Marketing research needs to be driven by social justice, says Professor Ekpo
Professor Akon Ekpo studies how the marketplace marginalizes minorities and calls for marketing research to be driven by social justice. READ MORE
Sexual assault victims have an incentive to report early, says Professor Lee
In her theoretical research, Assistant Professor Frances Lee finds that victims of sexual assaults have a stronger incentive to report early to encourage other reporters than libelers do. READ MORE
Taking stock of market uncertainty
Investors should be careful about how to use and interpret financial analysts’ forecasts, suggests research by Professor Hae mi Choi. READ MORE